Wednesday, February 6, 2008

Alchemy Juice Bar Cafe: Something for the Stomach and Mind

February 6, 2008


Photo Cred: Conrad Akier


Sequestered away amidst the hustle and bustle of Hartford's busy streets is a place of rejuvenation and relaxation.

The Alchemy Juice Bar Cafe livens up a rather dismal-looking section of New Britain Avenue, serving as home to an assortment of vegan and organic treats from fruit smoothies to soups and sandwiches.

For the past five years, Alchemy has opened their doors to individuals seeking a different alternative to large chains that serve anything, and leave their customers clueless as to what is in it or how it is prepared.

The Juice Bar, which has won numerous awards from the Hartford Advocate and Co-op America, has forever committed itself to only using fresh, organic, raw produce that has been locally grown.

"This is basically the way we live," says Alchemy's owner, Imani. 203 New Britain Ave is not just a restaurant, it is what she, her husband and their six home-schooled children call home. Imani, who has a Master's Degree in Early Elementary Education, raises her children with a "green" awareness, stressing the importance of an eco-friendly lifestyle.

With this knowledge, her children will go into schools to teach others about the wonders of organic food, and other elements that surround a healthy way of living.

With an oxygen bar, yoga studio and an eco-boutique included on the premises as well, it's hard to stay narrow-minded at such an eye-opening place. Herbal remedies, dried fruits and even non-toxic cleaning supplies and hemp-made journals are scattered throughout the site for purchasing; and, of course, there are freshly-made delicacies.

Speaking of smoothies, Alchemy's selection includes some interesting mixes, from the Antioxidant Acai ($6, with acai, banana, coconut and pineapple juice) to the Tantric Love ($10, with cacao, goji, strawberries, banana, coconut, dates and berry tea), and one could even select a milkshake smoothie ($6) made with dairy or vegan ice cream.

It is a definite must to get a bowl of the Soup Du Jour ($5) and, from a personal standpoint, the Veggie Miso was excellent, especially with its fresh mixture of potatoes, carrots, tofu and scallions.

What is so great about an oxygen bar? Pure oxygen "gives you energy, calms your mind, and stimulates your senses," read a handmade sign next to the machines. It is $7.50 for 15 minutes of use and should definitely be tried at least once for the sweet smells of lemon grass and cedar wood proliferating ones nostrils.

"We are committed to this neighborhood and are aiming to revitalize Hartford," said Imani eagerly. She and her husband, John Vito, are planning to create a co-op for sustainable living, aptly named The Growing Green Project.

"I would love to see more young people involved," she admitted, hoping that college students will stop by, enjoy the atmosphere and learn more about the cause. What you do spend, you gain in health, knowledge and empowerment. It's a good feeling.

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